Marketing Your Local Business

For a local business, much of the most influential impacts of marketing will not be online - they will be from tangible factors: Do you have a great product? Do you deliver an amazing experience that people want to tell others about? Do you have a location that is easily accessible and pleasant to frequent? … Continue reading Marketing Your Local Business

First Impressions and the Long Haul

Ever notice that in some friendships, when you really get to know someone, you tend to stop paying attention to or caring about those minor outward traits like what they are wearing or how they styled their hair? When you might have seen someone who was "sloppy" or "nerdy" or "loose," or even "polished" or … Continue reading First Impressions and the Long Haul

Managing a Digital Business

Don and I have worked with business owners around the country for years, helping them to grow their business through strategy and sales and marketing systems. Creating and executing systems around prospecting, nurturing, follow-up, closing and servicing is most important but can be challenging. However, a few simple habits along with a commitment to a … Continue reading Managing a Digital Business